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Follow the links below to find material targeted to the unit's elements, performance criteria, required skills and knowledge

Elements and Performance Criteria

  1. Evaluate and select presentation options
  2. Plan presentation of work
  3. Create presentation
  4. Review and update presentation

Required Skills

Required skills

communication skills to impart key messages about own creative work to the intended audience

critical thinking and analytical skills to analyse and evaluate different options for presentation of work including current and emerging professional trends

initiative and enterprise skills to identify and act on new ideas for presenting work

learning and selfmanagement skills to keep uptodate with emerging and innovative practice in professional presentation of work

literacy skills to create a coherent presentation of work

planning and organising skills to

manage the workflow for the production of a portfolio of work research concept development production and postproduction

organise resources required for the portfolio

problemsolving skills to develop solutions for conceptual and technical challenges

numeracy skills to estimate costs for presentation production

technology skills to use digital media design and presentation technologies appropriate to the creative work being presented

Required knowledge

typical and innovative ways in which portfolios of work are used by creative practitioners

visual communication formats relevant to the presentation of creative work

current and emerging trends in presentation technologies relevant to the particular area of work including design layout typography interactivity and accessibility

elements and principles of design as they apply to the creation of a professional presentation of work

intellectual property issues and legislation and how they relate to the use of information in a professional presentation

Evidence Required

The evidence guide provides advice on assessment and must be read in conjunction with the performance criteria required skills and knowledge range statement and the Assessment Guidelines for the Training Package

Overview of assessment

Critical aspects for assessment and evidence required to demonstrate competency in this unit

Evidence of the ability to

research industrystandard presentation methodologies

design and realise presentation concepts

present creative products in a manner suited to the intended audience and purpose

Context of and specific resources for assessment

Assessment must ensure access to

appropriate technology and sources of information to research industrystandard presentation methodologies

industrystandard presentation packages and technology

Method of assessment

A range of assessment methods should be used to assess practical skills and knowledge The following examples are appropriate for this unit

evaluation of a presentation or portfolio created by the candidate

direct observation of candidate presenting creative products

evaluation of problemsolving activities to assess candidates critical thinking skills

review of portfolios of evidence

review of thirdparty reports from experienced practitioners

Assessment methods should closely reflect workplace demands eg literacy and the needs of particular groups eg people with disabilities and people who may have literacy or numeracy difficulties such as speakers of languages other than English remote communities and those with interrupted schooling

Guidance information for assessment

Holistic assessment with other units relevant to the industry sector workplace and job role is recommended


Range Statement

The range statement relates to the unit of competency as a whole. It allows for different work environments and situations that may affect performance. Bold italicised wording, if used in the performance criteria, is detailed below. Essential operating conditions that may be present with training and assessment (depending on the work situation, needs of the candidate, accessibility of the item, and local industry and regional contexts) may also be included.

Presentation options may include:

bound books and folios

brochures

catalogues

digital media presentations, including websites

exhibitions of work in a variety of display spaces

product demonstration

product sample cases

promotional folders

printed images, bound in book form or in folios.

Sources of information may include:

books

discussions with industry practitioners

events

government bodies

industry associations

internet

libraries and archives

journals

media

personal observations and experience

professional development sources:

awards

competitions

conferences

exhibitions

master classes

suppliers of products and services

technical publications.

New and innovative ways may include:

interactivity

media not used before

new distribution mechanisms

storytelling or other interpretive techniques.

Relevant people may include:

members of relevant professional associations

mentors and peers

practising artists and designers

presentation experts

teachers.

Intended purpose may be:

application submission:

association membership

grant/commission

industry accreditation

artistic

commercial

educational

entertainment

job interview

marketing/promotion

promotional give-away to prospective clients.

Other parameters may relate to:

budgetary constraints

competition rules

environmental sustainability

grant application requirements

longevity requirements

requirements of a brief

time constraints

viewing locations

viewing requirements.

Critical thinking techniques may include:

analysing and evaluating actions and policies

clarifying issues, values and standards

comparing similar situations

comparing and contrasting ideals with practice

comparing and evaluating beliefs, interpretations and theories

developing criteria for evaluation

distinguishing relevant from irrelevant facts

examining and evaluating assumptions

exploring implications and consequences

generating and assessing solutions

making interdisciplinary connections

making plausible inferences and predictions

noting significant similarities and differences

reading and listening critically

recognising contradictions

transferring insights to new contexts

using critical vocabulary.

Template may include:

chapter and section headings

colour scheme

outline script

image specifications

layout and design

thematic connections

typography to be used.

Content may include:

audio, video and DVD sequences

drawings

illustrations

maquettes and other three-dimensional (3-D) forms

paintings

photo images.